%0 Book Section %C Baden-Baden %D 2020 %G en %I Nomos Verlagsgesellschaft mbH & Co. KG %P 1-30, %R 10.5771/0935-9915-2020-1-1 %T Much Ado About Little: A Critical Review of the Employer Branding Concept %U https://doi.org/10.5771/0935-9915-2020-1-1